mARKETING & COMMUNICATION

Your brand and views deserve to be seen and heard. Our media relations services help you create and maintain a strategic communications strategy to ensure the leverage of every opportunity available for exposure to the right audience.

Strategic Services

Companies face new challenges in this digital era, especially as the flood of information from mass media can generate uncontrollable public opinion. Companies require engagement via collaborations with journalists and public authorities, as well as public figures and communities, to anticipate and counter any negative issues that can damage a company’s reputation. Alaksir helps companies build long-term relationships with various stakeholders through strategic partnership initiatives and media relations, including media monitoring. Taking our role to the next level, we also provide a wide range of training programs, from training sessions for designated company spokespersons to media and crisis management.    

Internally, the employees—a company’s most valuable asset—require support in obtaining information to help boost their productivity, including through a company’s internal communication channels. Our team of professionals collaborates closely with clients to develop state-of-the-art internal communication strategies. We don’t stop there, as we also provide support for managing internal communication media and equipping internal communication teams with the necessary tools, which naturally include the success parameters as well as their relevance to achieving a company’s targets.   

What makes your brand different?

Our experienced media relations team allows us to engage the support of influential media partners to ensure your carefully crafted messages gain the exposure they deserve. Through the relevant activities, consumers and stakeholders will find your messages compelling and come to see matters from your perspective.

Media Tracking & Monitoring

Our media relations services include tracking and monitoring conventional media, online news and social media, allowing you to gain valuable insights from developing trends. Delivering reports on a daily and monthly basis, our media analysis team also sends prompt alerts to notify you of any critical news.

Online One Stop Service

Our proprietary Online Media Management application provided at medmon.alaksir.net integrates all our monitoring and tracking services into a single interface. You will be provided with a user name and password to access the application from any location, at any time.

Analytics

In an era when an abundance of data is available, knowing how to use this data is key. Our team helps compile the data and provides you with media analysis and recommendations to greatly boost your efficiency in developing a communications strategy.